Kired

This brand, part of the Kiton family, has grown out of a small production facility near Parma that has specialized in sportswear, raincoats and jackets since 1986. In the 90s, leather and sheepskin products were added. In 2008, the factory moved to a new environmentally friendly building flooded with natural light. Modern technology is combined here with traditional craftsmanship.

Laser cutting and ultrasonic seam bonding are common at Kired, but each piece is hand-crafted and even the signature red dot on the zippers is hand-enameled. Reversible jackets, coats and great coats can be considered the pinnacle of the brand's craftsmanship. In addition to new generation synthetic materials that provide protection from moisture and wind, the factory uses a full range of natural materials, including cashmere and leather.